E webmaster@lknwebsolutions.com

E webmaster@lknwebsolutions.com

P 704.660.7052 • 704.660.8844

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BIG Marketing Project: Restaurant Resale

Posted on: August 18th, 2014 by admin

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Our manager and Internet marketing expert recently signed us a HUGE website and marketing project client: Restaurant Resale.

Kevin and Keith met numerous times to discuss the marketing project and how it would unveil and progress, upon concluding the negotiations and all the paperwork involved, we began working on Restaurant Resale.

First Line Item: fix the website!  It’s hard to promote an online advertising source when it doesn’t function correctly and since we inherited the website (along with some flaws), the first order of business was to make it operable.  The editing and re-configuring of the programs previously installed took two weeks for us to complete.  Although this is an ongoing project, we set a goal of functionality before we begin promoting the service.

Secondly: Search Engine Optimization aka: SEO is absolutely necessary.  There are too many of Kevin’s trade secrets involved to reveal exactly how he approaches SEO on a campaign like this, but rest assured it’s never ending.  After another 2 weeks, he was satisfied with the initial SEO and was ready to move forward with the marketing.

Marketing: Another aspect that can be addressed in so many manners that it’s impossible to say “This is how it’s done” and our manager has his process for marketing.  I’ve have helped Kevin often with the marketing of businesses and the one thing I can say with confidence is that he adjusts the process for maximum success for each individual campaign, no 2 marketing projects are alike.

We look forward to a long and successful relationship with Restaurant Resale, and with the leadership of our manager, it’s bound to be a success!

LKN Web Solutions

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